The following is a media release from Staples.
FRAMINGHAM – Staples today, July 17, announced the launch of the Thank a Teacher campaign, encouraging everyone – students, parents and beyond – to reach out and say thank you to a teacher that has impacted them.
According to Staples’ recent survey, 83 percent of American adults report having a teacher that made a positive impact on their lives.
Yet nearly 30 percent haven’t said thank you to that teacher but wish they did.
This back to school Staples campaign provides the platform to thank the teacher or teachers you have been meaning to, with a chance to win $10,000 worth of school supplies for that teacher’s school, said the company that has its world-wide headquarters in Framingham.
“Teachers play a pivotal role in shaping our future, and the relationships that teachers foster with their students are often some of the most enduring and powerful there are,” said Mike Motz, CEO of Staples Stores “In fact, more than 75 percent of Americans report having a favorite teacher while at school, according to our recent survey. Yet all too often, appreciation for teachers and the importance of their impact goes under-recognized. So, this Back to School season, we wanted to give teachers the recognition they deserve, and unite communities to support each other.”
How to Enter:
To encourage recognition of teachers across the country, Staples asks you to share on Twitter or Instagram a photo, story or video thanking a teacher who has positively impacted your life as part of the Staples #ThankaTeacher Sweepstakes.
Now through September 14, you can nominate your teacher for a chance to win $10,000 in Staples gift cards for their school by tagging @StaplesStores and including the hashtag #ThankaTeacher and #Sweepstakes along with your post on Twitter or Instagram. Ten lucky schools will win $10,000 in gift cards to use on getting the supplies needed to ensure they’re ready for a successful school year.
To bring the creative to life even further and kick off teacher recognition across the country, Staples teamed up with mom of three, and back-to-school veteran, Elle Walker of What’s Up Moms.
With the help of Staples, Elle surprised her high school media teacher, Robin, with a special thank you for her support in getting Elle to where she is today.
Watch the surprise and reunion unfold here: https://youtu.be/0C5V7hYjpEo
Elements of the Thank a Teacher campaign were concepted in conjunction with Staples’ new back to school television spots that showcase teachers who inspire students to find and nurture their own unique potential.
Bringing the Community Together
With a focus on connecting parents, teachers and students for a successful school year, Staples has introduced a variety of programs and initiatives this back to school season:
- Classroom Rewards*: A new program that enables parents to contribute five percent of their Back to School purchases to a teacher or school of their choice. Now through September 15, parents can visit the Classroom Rewards website, select their child’s teacher’s name or school and enter their receipt number and purchase amount. Staples then gives five percent of that purchase back in Staples Rewards to the teacher or school, up to 250 dollars. Teachers or schools can enroll at Staples.com/classroomrewards and earn five dollars just for enrolling**.
- Back to School Block Parties: Fun-filled, two-day shopping events made for students, parents and teachers at all stores nationwide. Staples will bring local communities together to enjoy raffles, giveaways and more while they shop, plus a 20 percent off shopping pass for school supplies. Head to Staples.com/BlockParty to find your local store’s Block Party event.
- Teacher Lists: To uncomplicate the chaos, parents and students can access teachers’ school supply lists in-stores and online. When shopping online, parents and students can find their school list, purchase and have everything ready for in-store pickup or shipped right to their doorstep.